Three Ways to Maintain Your Business Passion
There are some people who can work at any business, such as selling doughnuts or raincoats, and remain passionate. These people are often passionate about the thrill and chase of building the business itself, so it doesn’t really matter what they’re selling. Their business passion and business motivation are naturally established and high.
However, for many of us, the trick to running a successful business is to establish and maintain both our business passion and our motivation in every situation. Here are a few tips to help you build and maintain a business you can be passionate about.
Remember Your Business Purpose
First: Know your “why”. Your “why” is the reason you are building your business. Write out a mission statement that explains why you started your business and what you hope to achieve. A successful, passionate business owner will be able to state what they do and why they do it in a few short sentences.
Why did you start your business in the first place? What is your end goal? Is it more money? Is it freedom or a sense of achievement? Is it to help others, or all of the above? Defining your why is your first step toward building a passionate, thriving business.
Second: What do you love to do? If you’re in the planning stages of business, it’s a great time to think about what you love to do. Can your passion be your business? Absolutely!
Barry Levenson of the Mustard Museum loved mustard and he turned that into a million-dollar business he is very passionate about. When you’re passionate about what you do, it’s contagious and leads to success.
Keep in mind that even though something may not seem like a business pursuit at first, it can indeed be turned into a business. Once you have an idea, research it fully and make a plan.
Third: Stay focused. Even when you build a business around your passion, you will have tough days when nothing seems to go right or your motivation takes a nose dive. Don’t mistake these feelings for lack of passion. We all have those days.
Remember to stay focused on your end goal and accept that no one person can feel passionate and zestful all the time. By being realistic and keeping your end goals in mind, you stand a better chance of remaining passionate and motivated about your business.
If your business passion is flagging, try talking to a business coach at our 6-week Internet Marketing Cleanup coaching class.